Hello!
My name is Omeed Asadi.
I’m a Product Design Leader & UX Instructor born + raised in Toronto.
Product. Design.
Product Design
I bring a decade of experience in product + design, building award-winning apps, websites, and beautiful user experiences. I currently work in payments, but previously worked in youth banking, ecommerce, taxes, cannabis, and QSR.
I truly love product design and have built numerous design teams from the ground up. 0-1.
I firmly believe that delivering business results and creating seamless, amazing customer experiences are two sides of the same coin.
Director, Product Design at Interac
Toronto, Present
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Lead UX Design Instructor at BrainStation
Toronto, Present
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Senior Manager, Product Experience at Ontario Cannabis Store
Toronto, 2023
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Product Lead at RBCx
Toronto, 2018
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Founder at sherpa.tax
Toronto, 2018
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Digital Marketing & Loyalty at Tim Hortons
Toronto, 2015
Awards
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2x Winner Best Mobile UX + Navigation
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2x Winner of Best Desktop UX
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Best Responsive Mobile Design
Highlights
Lead UX Design Instructor at BrainStation
Built the Product Design team & practice from scratch at OCS
Also built the Product Design team & practice from scratch at Interac
UX Mentor at Elevate
UX & Product Design Lead for OCS.ca, the largest legal cannabis website in history
Co-creator of MyDoh, a popular RBCx app designed for kids to develop smart money habits
Member of the coveted MaRS’ Venture Start program in Toronto.
